Markus Castro
Maya has always focused on advancing progress. As the leading Fintech Ecosystem and Digital Bank in the Philippines, it is not just transforming how people manage their finances — it’s also empowering entrepreneurs through Maya Business. From effortless QR and card payments to working capital solutions, Maya supports SMEs in their growth and community-building efforts.
For example, Yardstick, a pioneer in specialty coffee in the Philippines, started with a single café and has now expanded to seven branches, with Maya supporting every step of that expansion.
“Maya has been with us since the beginning,” shares co-founder Andre Chanco. “From our first store to our seventh, it has powered our payments: QR, cards, it’s so reliable that it frees us to focus on what really matters: the coffee and the experience.”
For Andre, growth meant more than expanding the number of cafés; it was about advancing coffee culture by creating spaces and experiences that unite communities. This vision led to the creation of Coffee Plz, a festival he co-founded with Tricia Jose. Unlike conventional coffee fairs, Coffee Plz combined top roasters from the Philippines and abroad with music, competitions, and cultural elements, demonstrating that coffee can be a shared cultural experience rather than just a drink.
And at the center of it all was the Maya Black Credit Card, built for today’s experience generation. At Coffee Plz, Yardstick crafted exclusive drinks Black to Basics and Black Label available only to Maya Black cardholders. Suddenly, a coffee run wasn’t just a purchase; it was access, rewards, and a story worth sharing.
“We wanted to give customers a smooth experience during the festival, so partnering with Maya made perfect sense,” says Andre. “It’s forward-thinking, accessible, and perfectly aligned with our community. It’s been a big part of how we’ve grown, and being a Maya Black Preferred merchant only elevates that further.”
Powering Both Sides of the Counter
Maya’s collaboration with Yardstick showcases the nationwide ecosystem it’s building. Maya Business enables enterprises with QR code payments, card swipes, terminals, and vital working capital for growth.
On the customer side, the Maya Black Credit Card elevates daily purchases—morning coffee racks up miles for future flights, weekend travel unlocks access to over 1,300 airport lounges, and every transaction is protected by a stylish, numberless design featuring an auto-refreshing CVV.
Here’s what you unlock with Maya Black:
- Up to10x Maya Miles at Maya Black Preferred merchants like Yardstick
- A3,000-mile welcome bonus after spending P5,000 in 60 days
- Global access via Visa, including1,300+ airport lounges worldwide
- Sleek, numberless design fully controlled in-app for ultimate security
To ensure access for everyone, we’ve launched Maya Black Express: a deposit-backed solution that gives you all the Maya Black perks while you build or rebuild your credit profile.
Want to give your customers the same elevated experience? Join the Maya Black Preferred program by signing up as a Maya Business merchant today.
Stay updated by visiting maya.ph or mayabank.ph, and follow @mayaiseverything on Facebook, Instagram, YouTube, and TikTok. Maya Philippines, Inc. and Maya Bank, Inc. are regulated by the Bangko Sentral ng Pilipinas (www.bsp.gov.ph). Deposits are insured by PDIC up to ₱1 million per depositor.
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